Deconstruction

"Tormented Poster Deconstruction"

• The central character of the poster is actor Alex Pettyfer. He is given this central positioning due to the fact he is the most recognisable British Teen Actor in the film therefore he would draw a young audience to watch the film

• Alex Pettyfer appears to be amongst a pile of dead bodies indicating the genre of the film to be a slasher due to a large amount of death

• All characters appear to be dressed in school uniform to emphasise that the target audience is teenagers. However Alex Pettyfer's character appears shirtless suggesting his dominance and also suggesting him to be a provocative and confident character

• The review line at the very top of the poster suggests the film for the "Skins" generation, making reference to the popular UK teen drama and also emphasising its genre further

• The film's title is in bold red capitals against the black background with other texts in white. The colour scheme of the poster appears to follow the colour scheme of the actors school uniforms

• The film's tagline appears directly below the title of the film and is cleverly phrased to link with the idea that the characters are still at school

• The film's release date is shown at the bottom of the poster in May which would be a close time to the "May" half term therefore targeting teenagers at school to see the film during their school holidays

• In small print at the very bottom of the poster the listings of the film are displayed including actors,directors and producers

• The film's website  also appears at the bottom of the poster to target the online generation